What is SRKLEE Affiliates Anti-Counterfeit Policy?
SRKLEE Affiliates Anti-Counterfeiting Policy
SRKLEE strives to ensure a trustworthy shopping experience for our customers. The sale of counterfeit or inauthentic products (including products that have been illegally replicated, reproduced, or manufactured), is strictly prohibited.
As an SRKLEE Affiliate you must not use wording such as “dupe,” “fake,” or “faux” in connection with SRKLEE's brand or knowingly promote counterfeit products or products that infringe the intellectual property rights of others. Failure to abide by this policy may result in suspension or termination of your account, including funds being withheld, and other legal consequences.
Q: Why can’t I use this wording?
Consistent with SRKLEE’s commitment to protecting intellectual property rights, SRKLEE does not allow the use of the terms “dupe,” “fake,” or “faux” in connection with its brand name to describe an item. For example, you may describe something as a “faux masala” or “fake whey protein,” but you may not promote the sale of a “fake Raaja whey protein” or “Raaja protein dupe” if the item is not produced by Raaja.
Q: I’d like to recommend something that’s stylistically similar to my audience (e.g., if you like these SRKLEE authentic masalas, you’ll also like these). Is that ok?
Yes – you may use the following with your audience: “inspired by”, “similar to”, "in addition to".
Q: What happens when SRKLEE identifies an infringing product in its store that I have linked to?
As a result of our detection and enforcement activities, SRKLEE may remove suspect listings. If you link your audience to one of these products, the link will dead-end.
